Tracking performance metrics such as engagement, reach, clicks, conversions, and other relevant KPIs to assess the effectiveness of campaigns and optimize strategies.

Utilizing paid advertising features offered by social media platforms to reach a wider audience, promote products or services, and drive specific actions such as website visits or conversions.

Actively interacting with followers, responding to comments and messages, and fostering community engagement.

Planning and creating content tailored to the audience and platform, including text, images, videos, and other multimedia formats.